WaterColor Merchants
From the divinely creative to the just plain fun, the shops around WaterColor Inn & Resort feature clothing, gifts and much more. You’ll find everything you need to create a memorable vacation, or even bring a little of our Gulf Coast back home with you.
more >Emerald Coast Wine & Spirits
We’re South Walton’s full-service liquor store with mixers and accessories. Meet our knowledgeable and courteous staff at WaterColor Crossings next to Publix, and at The Villages of South Walton in Seacrest.
more >Allison Craft Designs
Allison's one of a kind pieces are represented in boutiques from all over the U.S. and of course, along her back-yard, Florida's Scenic Highway 30-A.
more >Ono Surf Shop
Have a surfer soul? Ono Surf Shop has everything you need from Quiksilver, Billabong, Volcom and Oneil, sandals from Rainbow, Olukai and Reef, plus surf, paddle, boogie boards and skateboards from Penny, Sector Nine and Globe. Open every day in Seaside.
more >Golden Seashell
Golden Seashell has beach chairs, towels, umbrellas, flip-flops, hats, bags, sunglasses, swimsuits, sun block, floats, skimboards, toys, seashells, Official 30A Gear, Guy Harvey’s, dresses, cover ups, jewelry and more for your vacation needs.
more >For The Health of It
For The Health Of It specializes in the finest certified organic produce, the most outstanding massage therapy staff and clinic in the area, fresh made to order juices and smoothies, organic and natural foods.
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